Our Story, Our Promise
MINENSSEY IS AN AUSTRALIAN skincare brand that
uses natural and high-efficacy, earth-based ingredients such
as native botanical extracts to help women showcase their
Founded by renowned formulator and former international
model, Cheryl Ross, Minenssey approaches skincare as a
journey, not just a destination.
As the daughter of a botanist, Cheryl spent her youth in
the Australian bush researching the healing power of active
It was there that she first discovered the transformational
effect plant-based beauty can have on the complexion,
harnessing the power of the rich Australian terrain; from
White Clay and Flannel Flower, to Kakadu Plum and
Over the years, Cheryl perfected this process combining
her passion for the medicinal properties in nature with the
alchemy of science to unlock its full potential.
She carefully selects evidence-based ingredients, which are
harvested using breakthrough technologies, in tried and
tested concentrations and combinations, to improve skin
quality whilst awakening the senses.
By combining the power of Mother Nature with the alchemy of science, we create a tailor-made solution for every skin type.
To recognise the beauty and efficacy of Australian botanicals with one-of-a-kind formulations that nurture the skin to deliver visible results.
Powered by nature, elevated by science, we help women discover what makes them feel beautiful with a sensorial experience that brings the complexion to life.
We use only the highest quality ingredients with an only-the-essentials approach to our formulations. Our high-performance skincare is powered by plant-derived actives, antioxidant-rich oils, and a myriad of other powerful extracts sourced both locally and globally.